Tuesday, January 24, 2012

What's Craving Got to do with Change?

Media and organizations tell us that 2012 will be a year of revolution.

I walked to a supermarket today.  Inside I encountered marketing  verbs and nouns "crave".

I thought about this Crave consumer baptism.

When we have everything we crave nothing and when we have nothing we crave everything.

I feel we are just revolving the same evolution.  Revolution is sudden cultural and social shifts and this isn't it.  This isn't even near "It".